1. Introduction Welcome to the digital era, where the success of businesses hinges on their online presence. In this article, we delve into the dynamic world of Digital Marketing and the pivotal role played by Digital Marketing Agencies. 2. What is Digital Marketing? Digital Marketing encompasses a myriad of online strategies aimed at promoting products or services. It involves leveraging digital channels such as search engines, social media, email, and websites to connect with current and prospective customers. 2.1 The Digital Marketing Landscape Understanding the diverse channels and platforms within digital marketing is crucial. From SEO to social media advertising,…