The world is beginning to observe some positive trends, particularly in fashion and sustainable packaging. Fashion has been the main driver of the fashion industry for the past decade. However, this trend is beginning to change with the increasing attention to issues that affect the world, for instance, sustainability. Many brands (not just fashion-related) try to profit from the growing attention given to sustainability to promote their products as environmentally sustainable, but they aren’t. A sustainable fashion brand can take a look at all supply chains and strive to do its best to reduce its carbon footprint to the benefit…