Custom packaging techniques undoubtedly improve brand aesthetics. However, not all retailers are convinced of their performance. Here we will debunk some common myths about custom electronics boxes and how they help to preserve and promote branding. Decoding the custom electronics box structure What do you think appeals the most to buyers when they shop for electronics? In the market for similar products, there is very little that brands can offer in terms of product differentiation. But what they can do is offer a distinguished brand appeal to set themselves apart from others. Electronic products vary greatly in size and functions.…