Business intelligence is the capacity for gaining knowledge about your business and its environment and using it to make better business decisions. The aim of gaining business intelligence is to avoid the costly risk that comes with instinct, with guessing. Instead, it endows a business with the ability to reliably predict the outcome of its decisions. Intelligent businesses are smarter, more productive, more efficient, more cost-effective, and therefore more successful. Here are 3 reasons why. Do more in less Human beings are intelligent. They are creative. But they are slow. Computers, in contrast, are not intelligent. They are not creative. But…