You’re ready to contact prospective customers after completing your business plan, incorporating your company, and developing your logo. Do you want to design a unique business card now?
In this digital age, the business card may seem to be the last item on your mind, but it’s amazing how well these simple pieces of stationery have retained their own in the corporate world. You might be losing out on leads if you don’t Design A Unique Business Card.
However, not all business cards are made equal, and many low-quality business cards are on the market. While any small firm may create its cards using stock icons and purchase them from an internet printer for the price of lunch, the outcome will be less than stunning. Following these 12 essential guidelines, we’ll look at how to Design A Unique Business Card that stands out and helps separate your company from the competitors.
Important Tips for a Design A Unique Business Card
1- Title and name
It’s disheartening to think that some individuals still use business cards that don’t have their names on them. Prospects want to interact with a real person, not a nameless “contact”; thus, no-name cards are almost worthless. A client’s name and work title inform others about who they are and what they do.
2- Planning
To Design A Unique Business Card, it’s essential to begin by doing some research, so you know what to include on your business card. Discuss your client’s objectives and put up a creative brief. Then, gather templates or genuine business cards to serve as inspiration (there are many online design galleries to choose from, such as Behance), and go over each one. Which ideas might assist you in achieving your design objectives? Which ones aren’t going to?
Consider the design principles that led to the success of a concept before implementing it. Any suggestion that won’t help your customer isn’t worth putting on their business card.
3- Select your contact information.
Set it aside after you’ve come up with a basic notion. You must first complete the card’s message, beginning with the contact information. Because individuals interact in different ways, choosing the correct information may be difficult. The key is to figure out how your target audience likes to interact and engage with them personally.
4- Name and logo of the company
Prospects must have faith in not just the cardholder but also the brand he or she represents. If your customer is self-employed, this is straightforward. When your customer works for a firm, highlighting the company’s name and logo might assist develop brand trust.
5- Phone
Adding a phone number might be considered a tip for Design A Unique Business Card, but the importance of phone numbers cannot be overstated. Believe it or not, some individuals still prefer chatting on the phone to communicating online because it feels personal and less likely to be misread than email.
If you’re working with many numbers, note which is whose. You should also avoid mentioning any personal or non-business phone numbers (unless the intended audience is the client’s relatives and family).
6- Email
The majority of individuals combine their email and web addresses. Prospects may then contact your client directly or independently investigate their website. To avoid the card coming off as too casual, only use your client’s business email address, not a personal account.
7- Quick Response Code
Although QR codes take up much space, they are still the most effective method to connect printed and online content. They’re more aesthetically appealing than URLs, giving them the ideal blend of formal and informal. You may use them to connect to a client’s website or in other inventive ways. For example, audible nametags (ANTs) allow prospects to scan a QR code and learn how to pronounce your client’s name.
Note: the best option is to contact logo design Newcastle to design a unique business card.
8- Use of social media
To Design A Unique Business Card, promote only the social media presence that is most relevant to your client’s brand as a general guideline. Choosing which social profiles to add is a difficult task, so think about your client’s industry before deciding. Instagram is perhaps not the ideal option for a no-nonsense stockbroker.
9- Map
To Design A Unique Business Card, add a map to your card. Let’s say your customer does need an address. Why not go all out and put a map on the back of the card instead of worrying about how much space it takes up? As long as you provide a copyright credit, this is easy enough to accomplish using Google Maps. In Illustrator, you can also create a map from scratch, which is great for managing the level of detail.
10- Include encouraging wording.
The key element of a business card’s content is contact information, but a card that merely tells people how to reach you isn’t particularly interesting. The next stage is to explain why your audience should contact your client. Typically, this refers to a slogan or a call to action.
Taglines, like a clarifier, are a simple method to quickly tell people who your customer is and what they do. To Design A Unique Business Card and differentiate itself, a software house can differentiate itself with the slogan “the most convenient software house.”
11- Include photographs or drawings.
Using photographs on a business card allows you to Design A Unique Business Card. This is so as it communicates things that words alone cannot. For example, a photographic backdrop might be used to display samples of your client’s work, or a picture could be used to remind prospects who the cardholder is.
12- Select a material.
One tip for Design A Unique Business Card is to use card paper that has been recycled, or a part of it is biodegradable.
Recycling paper is an excellent approach to emphasize an environmentally conscious client’s message. Even if they aren’t “green.” Every year, people throw away about 9 billion business cards, and printing on recycled paper helps decrease this waste. It will benefit not just your client’s image but also the environment.
Conclusion
Approximately 90% of the millions of business cards created each day are discarded within a week. The reason is straightforward. The majority of businesses produce and distribute shoddy-looking business cards. Nobody likes to keep products that look to be low-cost. These 12 recommendations are proven to help Design A Unique Business Card and prevent having yours wind up in the trash.
